IP/UA filtering - Overview
Our IP/UA filtering tool permits you to add filtering rules based on IP / IP range and useragent values.
With filtering rules defined and enabled, any traffic events that are sent to your Voluum campaigns will be excluded from your reporting based on the values defined within your filtering rule(s).
In turn, this provides the means to prevent any bot traffic from skewing your campaign’s reporting resulting with only valid traffic events registered.
Note: We also apply an updated library to rule out the majority of well-known bots.